In the upcoming season Spring / Summer 2019, the core collection of BRÜHL, presents a clear image of stylish sophistication.
The focus is still on quality features such as pocket linings, metal-rivets, special stitching, and distinctive buttons. Also, at the POS, important “explanatory” back cards, are individually adapted to the main selling points of the garment.
Fresh impulses and innovations give the collection impetus. Functionality is also essential – both in the styling and in the fabrics.
The main features are:
Future Pants: Sustainable pants in twill and denim without cotton, but with a touch and a look like cotton. The pants have many additional attributes, such as high stretch, climate control and are, of course, washable, easy-care and iron-free.
Travel Star: The ultimate travel and leisure pant, multifunctional with a variety of features. Functionality and comfort are the focus. The outer fabric offers UV protection, is fast-drying, antibacterial, breathable, water-repellent, easy-care, washable and iron free. In addition, there is a soft touch finish.
Ultralight & Soft: Extremely high quality, in light fabrics- from twill to structure to denim. Highest yarn quality and handpicked cotton distinguish this capsule. The styles are very comfortable to wear and look classy and soft.
Summer Wool Look: Yarn dyed fabrics with a bright background that looks like sporty wool and has a cool touch.
360 ° technology: bi-stretch fabrics as denim, wool or cotton satin
Mover: High stretch fabric as woolen optics, structures, denims and twills.
New is the COLOUR CONCEPT: summer Pima stretch qualities in fruit and pop colors such as kiwi, mango, lemon or sky blue, sometimes with blended yarns.
The collection is rounded off by the new highlight Linen Stretch with Cool Ceramic content, and new floral digital prints for bermudas.
All Brühl pants are equipped with the latest-generation of the comfort stretch band.
Within the “Comfort Fit” area, the model range consists of Flatfront-, Swingpocket- or 5-Pocket models in commercial silhouettes.
The “Modern Fit” styles, offer a close fitting silhouette, without being too narrow on the leg, incorporating flat front and 5-Pocket models.
The range is comprised by bermudas and shorts in different models with different leg lengths (over + under knee).
An interesting retailer margin, a competent NOS and SNOS system – even in large sizes – complete the package.
BRÜHL MAKES THE NEXT STEP – BRÜHL FX
For spring / summer 2019 Brühl will launch a new denim segment under the name BRÜHL FX.
All denims are based on dual FX yarns. The qualities are between 7 and 11 oz and are elastic in the weft or bi-elastic. The pants are showing fashionable washes with using, buffing and effects. The new details of workmanship and accessories underline the fashion credentials of this program.